About

Elephant offers analysis, strategy and development services to companies and organizations looking to differentiate themselves with clear messages, concise branding, a strong web presence and go-to-market tools.

Team

Françoise Guyaux – President
Since 2000, Françoise is President and founder of Elephant, a Website and marketing tools development firm. Between 1991 and 2000, Françoise taught multimedia courses at both the university and college levels. On the creative side, Francoise assisted in developing the college curriculum in multimedia at Maisonneuve College in Montreal and received a Felix award for the design of Mara Tremblay's CD titled Le Chihuahua. As a recipient of a NSERC grant, she spent three years in the doctoral multimedia program at the University of British Columbia. Françoise holds a bi-disciplinary degree in Computer Science and Art from the University of Montreal.

Pamela Rasey – Go-to-Market Analyst & Strategist
Pamela is a go-to-market strategist with U.S. and International marketing, sales and business development experience. Since arriving in Montreal in 2001, Pamela served as North American Marketing Director at France-based Webraska from 2001 to 2002 and as Director of Marketing at Radical Horizon from 2002 to 2003. She co-founded Embrase, a business consulting firm in 2003 of which she still acts as an advisory partner today. In the U.S., she held Sales and Marketing positions at InfoSolutions, Cincinnati Bell, Cintech, and Cincom. Pamela completed her Bachelor’s degree in Management and Business at the University of Dayton and is Solution Selling certified.

Vincent Guyaux – Advisor
Vincent Guyaux has extensive management and business development expertise in North America, Asia and Europe in high-tech industries. Since 2008, he is President & CEO of Metafoam, a metal foam manufacturer. Prior to that, Vincent was President & CEO of Imaginum, a fabless chip manufacturer, Co-Founder and President of Embrase Business Consulting, General Manager of Mindready's Embedded Systems Division, Vice-President of Sales and Marketing at Locus Dialog (acquired by InfoSpace) and Sales Manager at Apple Canada. Since 2006, he also guest-lectures on creating business plans for the MBA program at McGill University. Vincent holds a diploma in Applied Computer Science from the University of Quebec in Montreal.

Gabrielle Vézina– Developer
Gabrielle Vézina is a multidisciplinary web developer. She studied Computer Science to become a programmer but she was intensely drawn to integration such that her career took a visual twist. In addition to her expertise with database development, PHP and Javascript coding languages, Gabrielle also has a high proficiency in HTML and CSS languages and has mastered web software and libraries, such as Wordpress and jQuery. Since 2004, her work has been appreciated by many clients such as the National Film Board of Canada, Ville de Montréal and the book publisher La courte échelle. Many of her projects have been rewarded with Boomerang Awards, Quebec's largest award show for Interactive communications. Gabrielle holds a Computer Science degree from Ahuntsic College in Montreal.